About Bold You WellnessWe built the program we wished existed.

Most GLP-1 programs ship a box and leave you on your own. We built a complete care system instead: provider oversight, real coaching and flat pricing that never changes, because that’s what actually produces lasting results.

Our mission

“Empower individuals to become bolder, stronger, and healthier through science-backed, patient-centered medical care delivered with the convenience of modern technology.”

Four commitments. No exceptions.

Care people can actually afford.

We built pricing around real budgets, with no insurance required and nothing hidden.

GLP-1 programs from$179/4 wksCoaching on GLP-1 plansIncludedFSA and HSAAccepted

Tap each one to see how we keep it.

The problem we solved

GLP-1 works. Most programs built around it don’t.

The medicine is among the most effective weight-loss treatments ever studied. The problem was everything around it.

We built Bold You to fix the parts patients kept telling us were broken: confusing bills, coaching that cost extra, rules that shut out people who were “almost” eligible, and care that ended the day the medicine shipped.

So we did the opposite. One flat price that doesn’t change with your dose. Coaching built into every GLP-1 plan, because it’s part of what makes the medicine work. A lower-dose option for people with a BMI of 20 or more. And a provider and coach who stay with you after the first shipment.

Billing that rises with your doseOne flat price
Coaching sold as an add-onCoaching included on GLP-1 plans
Strict BMI cutoffsMicrodosing from BMI 20
One visit, then a box in the mailOngoing provider and coach support

Meet the founders

Built by people who needed it themselves.

A founder-led company, built by people who’ve seen what patients go through.

Justin Blankenship, Founder and CEO of Bold You Wellness

Justin Blankenship

Founder & CEO

Justin Blankenship is the Founder of Bold You Wellness, a modern telehealth clinic created to raise the standard of patient care in an industry that too often settles for less. With more than 12 years of leadership experience across consulting, healthcare technology, and clinical environments, Justin has led cross-functional teams in various industries and worked closely with healthcare professionals in high-stakes settings where precision, ethics, and human impact matter.

Throughout his career advising clinics nationwide, Justin witnessed a recurring problem: rushed appointments, poor communication, unethical shortcuts, and treatment plans that ignored the patient's biology and long-term wellbeing. Bold You Wellness was built as a direct response — a place where clinical excellence meets genuine care, and where every patient receives individualized, evidence-based treatment.

Justin's philosophy centers on root-cause medicine, whole-body health, and personalized longevity care. He believes patients deserve treatment plans tailored to their unique biology, supported by modern technology, data-driven insights, and a team that actually listens. His leadership style is shaped by his military service, where he learned discipline, composure, and the importance of serving others with integrity.

A dedicated family man, fitness-driven leader, and lifelong student of modern health, Justin brings humility, intelligence, and mission-focused energy to the wellness space. He built Bold You Wellness to be a clinic where patients feel supported, respected, and guided — not judged or rushed. A place where luxury meets clinical precision, and where the experience is as important as the treatment itself.

Bold You Wellness exists because Justin believes people deserve better — better care, better communication, better outcomes, and a team that actually cares. His mission is to help every patient feel better, live better, and become the boldest version of themselves.

Healthcare technologyClinical operationsMilitary service
Ken Sanchez, Co-Founder and Director of Sales and Marketing at Bold You Wellness

Ken Sanchez

Co-Founder & Director of Sales & Marketing

Ken Sanchez is the Co-Founder and Director of Sales & Marketing at Bold You Wellness, where he leads the company's patient acquisition, strategic growth, brand development, and partnership initiatives. His passion is helping build an accessible, patient-first telehealth experience that empowers people to take control of their health with confidence.

With more than a decade of leadership experience in sales, operations, and business development, Ken has built and led high-performing teams across some of the nation's largest consumer brands. Throughout his career, he has developed a reputation for driving growth, creating scalable sales strategies, and building lasting customer relationships through integrity, transparency, and service.

At Bold You Wellness, Ken is focused on expanding access to evidence-based hormone optimization, weight management, and longevity care while helping shape a trusted national brand built on compliance, innovation, and exceptional patient experiences.

As a founder, Ken believes that great companies are built by putting people first — patients, employees, and partners alike. His vision is to help create a company that delivers life-changing healthcare while building a lasting legacy for the founders, their families, and the communities they serve.

Outside of work, Ken is a devoted father of four who enjoys fitness, leadership development, and mentoring others. His commitment to family, discipline, and continuous growth shapes both his personal life and his leadership philosophy.

Growth & partnershipsPatient experienceFather of four

The care team

Medical oversight, coaching, and support built around your plan.

Bold You is a complete care experience, not a one-off prescription.

Provider review

Every intake is reviewed by a licensed provider in your state before a plan is recommended. A thoughtful response, not a one-size-fits-all workflow.

Coaching support

On GLP-1 plans, a care coach helps with what to expect, side effects, routines and habits, every two weeks.

Care coordination

Questions, refills and follow-ups are handled by a care team that replies within 24 hours.

Patient education

The best care plans are easy to understand. We explain what you're taking, why, and what to expect.

Our providersHow coaching worksSee pricing

Clinical infrastructure

Powered by a licensed clinical network in all 50 states.

Bold You works with a national clinical services company that provides the licensed provider network, electronic health records, pharmacy partnerships and coaching infrastructure. Bold You is the patient-facing brand; your care runs on established clinical systems.

50 + DCStates served
24–48 hrProvider review, most states
1 priceWhatever your dose
  • Licensed providers in your state review every intake, usually within 24 to 48 hours
  • Secure, HIPAA-compliant health records and messaging
  • U.S.-licensed pharmacies handle preparation, cold-chain shipping and refills
  • The 16 states that require a video visit first are routed automatically
  • Prescribing follows each state’s telehealth laws and federal rules for controlled medicines
  • A coaching platform handles coach matching, scheduling and progress

Our clinical partner isn’t named in patient materials under our partnership agreement. It doesn’t change the standards your care is held to.

“We don’t just send you medication. We walk the whole journey with you.”The Bold You promise

Our promise to every patient

What you can count on.

Six things that are true for every Bold You patient.

HIPAA secure

Your health information is protected and never sold or shared without your consent.

No hidden fees

One price covers what's listed. Anything extra is written on the pricing page.

Licensed pharmacies

Medication is prepared by U.S.-licensed pharmacies.

Licensed providers

State-licensed physicians and nurse practitioners review your case.

Refund if not approved

If your provider decides a program isn't right for you, you're refunded in 3 to 5 business days.

Flat pricing

On GLP-1 plans, your price doesn't rise as your dose does.

About us & how we operate

Straight answers. If your question isn’t here, our care team will answer it.

View the full FAQ

Don’t see your city? We serve all 50 states. See all states we serve

Ready to be Bold?

Take the free 90-second quiz. See your program, talk to your provider. The whole journey starts with one question.